What Is Business Storytelling (and Why Your Employer Brand Desperately Needs It)
Business storytelling, hmm! Let’s be real: most companies’ employer branding efforts are about as memorable as a bowl of plain porridge. A bunch of “we’re a great place to work” posts, a generic recruitment video, and a couple of Instagram Stories about office dogs. You’ve seen those, haven’t you? But here’s the problem: nobody remembers […]
13 Marketing Trends 2025 Impacting Employer Branding
These 13 Marketing Trends 2025 have been curated for you from Instagram expert Rachel Pedersen’s Newsletter and the all emphasize the future of digital engagement and growth. The digital landscape for 2025 is shifting faster than ever, with consumer behavior and platform dynamics changing in ways that will redefine how we connect, create, and convert. […]
These Are The 4 Most Popular Employer Branding Videos on TikTok
What are the most popular employer branding videos on TikTok? I wanted to know so I started googling and then, I asked ChatGPT. Guess what ChatGPT told me? Most popular employer branding videos on TikTok leverage storytelling, authenticity, and a sense of fun to connect with audiences. Most popular employer branding videos on TikTok leverage […]