Employer Branding vs. EVP: Unpacking the Mystery with a Funky Restaurant Comparison

Employer Branding vs. EVP Unpacking the Mystery with a Funky Restaurant Comparison

Here’s the perfect way to understand Employer Branding vs. EVP. Picture this: An EVP (Employee Value Proposition) is like the restaurant’s menu, while the Employer Brand is like the restaurant’s “buzz,” the ambience that keeps people returning for more because the vibe makes them feel good about themselves and always guarantees a good night out with old and friends! Employee […]

Susanna Rantanen Listed as Top 20 Women Leaders to Look Out for in 2024 | NY Weekly Magazine

Susanna Rantanen Listed as Top 20 Women Leaders to Look Out for in 2024 | NY Weekly Magazine

We are incredibly honoured that Susanna, Emine’s co-founder and CEO, has been named among the Top 20 women leaders to look out for in 2024 by NY Weekly Magazine today. As the world navigates technological revolutions, environmental challenges, and societal transformations, it’s inspiring to be included in this group of visionary women who are breaking glass […]

Say hello to Instagram SEO

Article image with title: Say hello to Instagram SEO - How to be better discovered on Instagram, written by Susanna Rantanen. With a graphic image of a young man creating content with lots of Instagram likes pouring on his content.

Instagram SEO is more relevant than ever for us business Instagrammers. Aren’t we on Instagram to build our employer brand and share about our company culture and people to grow our employer brand awareness and affinity? Yes, we are! Growing employer brand awareness requires your target audience to discover regularly and want to consume your […]